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Emma Steenson
Location: London and South East
Qualifications: Professional Certificate in Coaching - Henley Business School
Bio
I help time-poor business owners simplify operations and reclaim their energy by making AI work for their business.
No jargon, no complexity, just clarity, momentum, and results.
For years, I worked as a business analyst and founder, building systems that removed friction and saved time. I learned to cut through complexity, simplify processes, and help teams focus on what matters. For example, I developed a bespoke software tool to automate a core repeatable process in my own business. It eliminated errors and saved us countless hours, allowing my team to focus entirely on client relationships and negotiations - the things that really added value and made a difference for our clients.
More recently, I’ve been helping small business owners escape burnout and false busyness by focusing on mindset and purpose. But I see a gap: mindset shifts aren’t enough if the business runs on broken systems and poor processes. That's where time keeps leaking out.
That's why I created Making AI Work. It's a practical, no-nonsense framework to help business owners apply AI in a smart, human-centered way that actually saves time from day one. This isn't about hype; it’s about tangible results through targeted automation of repetitive, low-value work.
My approach is simple: We start by asking, "What problem do we need to solve?" Then, we map your opportunity, pilot it in action, and scale what works, all within a process that matches your business goals and how your team actually works.
The tech isn't the problem. AI works. The challenge is knowing what to use, how to use it, and how to make it stick - in your business. That takes more than a tool. It takes a guide who understands systems, decisions, and people.
That’s what I bring to the table. I've been in your seat. I've built, led, and rebuilt. I've automated chaotic businesses and coached exhausted founders back to life. I know what it takes to shift from busy to effective.
Let's make AI work. For your business, your team, and your time.
My experience:
Run and sold a small professional services business
20 + years’ experience in property development and investment
10 years’ experience as a management consultant, business analyst and IT advisor
Angel investment via EIS/SEIS and syndicates