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Association of Business Mentors (ABM)

Workplace mentoring is going mainstream. The UK challenge is making it count. 

For years, workplace mentoring was treated as a useful development benefit: a way to help promising employees grow or give senior leaders space to think. 

That is still true. But it is no longer enough. 

Recent US research from Chronus signals a wider shift: mentoring is moving from a niche intervention towards a mainstream workforce strategy. As organisations widen access, however, weak matching, uneven participation and vague measures of success become harder to ignore. 

The question for UK employers is simple: are we building mentoring that strengthens the business, or simply adding another initiative to the calendar? 

Mentoring is already a business issue 

ABM research among UK HR and People Directors in medium and large businesses found that 92% had a workplace programme incorporating both mentoring and coaching. 

The reported impact goes beyond employee support: 

– 70% strongly agreed mentoring and coaching had positively affected overall business performance. 

– 66% strongly agreed it had supported employee retention and talent attraction. 

– 63% said it had aided career progression. 

– 61% said it had improved employee wellbeing. 

These are not separate people outcomes. They are closely tied to the pressures facing growing organisations: retaining capable people, developing leaders and preventing every difficult decision from landing with a handful of senior people. 

Mentoring is not a cure-all. But when it is embedded properly, it becomes part of how an organisation works. 

A programme is not the same as a culture 

Many businesses can say they offer mentoring. Far fewer can show that it shapes leadership behaviour, management capability and the employee experience. 

A programme may launch with good intentions, willing mentors and a platform. But if people lack time, leaders do not model the behaviour, or success is never defined, it will struggle to create lasting value. 

This is where workplace marketing matters. 

Employer brands are built on experience, not claims. “People are our greatest asset” is not a differentiator. What stands out is credible evidence that an organisation develops people: leaders who create space for reflection, managers who build confidence and ownership, and visible opportunities for progression. 

Done well, mentoring gives employers something more meaningful to communicate. It shows how the organisation grows people, not simply what it says about them. 

Scale exposes the gaps 

The Chronus findings are useful because they frame the next challenge. Once mentoring becomes widely available, quality cannot be left to chance. 

Poor matching can undermine trust before a relationship develops. Technology can make access easier, but it cannot replace the judgement, chemistry and accountability that make mentoring valuable. 

ABM’s UK research points to similar barriers: lack of time and availability, matching mentors and mentees, limited resources and measuring impact. 

That is not a reason to hold back. It is a reason to be more deliberate. 

The strongest organisations treat mentoring as leadership infrastructure: a practical way to build capability, improve judgement and spread responsibility beyond a small group at the top. 

What that looks like in practice 

Team Factors and Apollo Business Finance faced a familiar growth challenge: how to build leadership capacity beyond a founder-led model without creating more pressure points at the top. 

They began mentoring with senior leaders, then extended it across key people in the business. The aim was leadership maturity, confidence and shared responsibility, not a remedial fix. 

The result was a shift from escalation to ownership. Leaders had structured space to work through challenges and make better decisions closer to the work. That freed Directors to focus more on strategic growth. 

Their ABM Workplace Coaching & Mentoring Accreditation added an independent proof point: evidence that the group’s people-first culture was experienced across the organisation, not simply claimed by leadership. 

That is powerful in a competitive talent market. 

The next frontier is proof 

Employers do not need more reasons to care about people development. They need a clearer way to connect it to business priorities and show its impact. 

ABM research found organisations use measures including employee feedback, performance indicators, completion rates, progression, retention and wellbeing. The right mix depends on what a business is trying to change. 

A fast-growing organisation may focus on leadership capacity and decision-making. A business concerned about retention may prioritise progression and internal mobility. An employer strengthening its reputation may focus on employee experience and the credibility of its development offer. 

There is no universal mentoring dashboard. But there should be a clear line between business ambition, the quality of the mentoring culture and the measures used to track progress. 

That is why independent assessment matters. **95%** of surveyed HR and People Directors said external accreditation for workplace mentoring and coaching would be valuable. 

From mentoring scheme to employer proposition 

The better question is not, “Do we have a mentoring programme?” 

It is whether mentoring is visible in leadership behaviour, whether managers have the capacity to develop people well, whether employees trust the support available, and whether the organisation can evidence its culture externally. 

Those questions move mentoring out of the margins and into organisational performance. 

As mentoring becomes more mainstream, access will not be the differentiator. 

Quality will. 

The employers that stand apart will be those that embed mentoring and coaching into how they lead, manage and grow: not as a perk or a slogan, but as a visible, measurable part of how the organisation succeeds. 

About the research: ABM’s *Unlocking Impact: Shaping the Future of Workplace Mentoring and Coaching* combined research with UK HR and People Directors in medium and large businesses with focus groups involving workplace mentoring and coaching professionals. The Chronus findings are used as US market context, not as evidence of the UK market. 

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